Turning Startup Funding Rounds into Contracts
Connected an offshore staffing marketplace with founders, CTOs, and COOs post-funding, securing 18 contracts worth $60k+ each through targeted outreach.
Campaign Timeline
How we achieved these results
Campaign Setup
ICP definition, list building, infrastructure setup
First Meetings
Initial replies, qualification, and first booked calls
Scale Up
Optimized sequences, increased volume, A/B testing
Results Achieved
Target metrics hit, ROI realized, continued optimization
Campaign Setup
ICP definition, list building, infrastructure setup
First Meetings
Initial replies, qualification, and first booked calls
Scale Up
Optimized sequences, increased volume, A/B testing
Results Achieved
Target metrics hit, ROI realized, continued optimization
Testimonial:
"Within weeks, Growleady had us speaking to founders and hiring managers we’d never reached before. They understood our market immediately."
What was their problem?
The client provided offshore staffing solutions for tech startups but lacked a scalable outbound process to target fast-growing companies in need of developers and customer support teams.
Why did they choose Growleady?
Proven ability to connect with founders and executives in fast-growth tech sectors.
Duration of Engagement:
5 months (2025)
Prospecting Geography:
USA, Australia, UK
Average Deal Size (USD):
$60k annual contract value
Goal of the Engagement:
Generate consistent meetings with decision-makers in fast-growing startups.
Who is their ideal customer?
Founders, CTOs, and COOs scaling teams quickly without increasing costs.
Problem they solve for their customer:
Access to pre-vetted offshore talent at a fraction of local hiring costs.
Strategy:
Targeted startups post-funding rounds.
Created urgency by highlighting hiring bottlenecks.
Personalized outreach with relevant funding and hiring data.
Marketing Channels:
Cold Email Outreach, LinkedIn Outreach
Results:
32 meetings booked in 5 months.
12 signed contracts within the first 90 days of contact.
Results at a Glance
Key performance metrics from this campaign
Leads Generated
+45%Meetings Booked
+62%Reply Rate
+28%Pipeline Value
+120%Before Growleady
- Inconsistent lead flow
- Low reply rates (<5%)
- No dedicated outbound process
- Sales team doing prospecting
After Growleady
- 150+ qualified leads monthly
- 35% reply rate on cold emails
- Predictable meeting pipeline
- Sales focused on closing deals
What Could These Results Mean For You?
Personalize this case study to your business
"Growleady transformed our outbound process. We went from 0 to 30+ meetings per month within 90 days."
Sarah Johnson
VP of Sales, TechCorp Inc.
Frequently Asked Questions
Common questions about our process and results
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