Done-for-you LinkedIn lead generation for B2B companies. We rewrite your profile, build Sales Navigator targeting, write the sequences, manage replies, and book qualified meetings - typically within 2-3 weeks of launch.
Cold email teaches deliverability discipline. LinkedIn teaches buyer behaviour. The best programs use both - but if you can only run one, this is the one that scales without warming domains.
LinkedIn is the only channel where 4 in 5 B2B decision-makers have an active account. For enterprise buyers - VP+, C-suite, partners - it is often the only inbox they read voluntarily. Cold email gets filtered; LinkedIn requests get glanced at.
On LinkedIn you can map a 6-7 person buying committee at a target account in 20 minutes - CFO, VP RevOps, Director Sales Ops, Head of GTM, plus the economic buyer. Email lists rarely include the lateral influencers who actually green-light deals.
Unlike cold email, LinkedIn touches build profile authority over time. Six months in, your founder/exec profile is followed by thousands of relevant prospects. They see your content. They warm up. Inbound DMs increase. The channel pays a second dividend that cold email does not.
LinkedIn skips the spam folder and the deliverability tax. A connection request lands in a notification, an accept opens a chat, and a meeting can be booked the same day. Average time from first touch to booked call in our LinkedIn-first programs: 8-14 days.
Done-for-you across the full LinkedIn funnel
We rewrite your headline, About section, banner, and Featured highlights so prospects who click your name see authority, not a sales pitch. Every campaign touch sends profile visitors to a page positioned for their industry and seniority.
We use Sales Navigator advanced filters - seniority, function, technology, headcount growth, recent funding, posted-job triggers - to build prospect lists scoped to people who actually sign. Connection request copy is tested per persona and never templated. Daily volume is paced under LinkedIn limits to keep senior accounts safe.
After accept, prospects enter a 4-7 step sequence written by senior copywriters: opener, value, soft ask, case proof, meeting invite. Sequences pause on reply, branch on objection signals, and adapt to position-specific buying logic.
For premium targets outside your network, we run Sales Navigator InMail campaigns optimised for the credits-per-meeting math. Open-profile prospects get unlimited free messages. We blend connection requests, InMails, and post-engagement comments so each prospect sees Growleady from multiple angles in the same week.
A repeatable 5-stage system from audit to scale
Week 1: profile audit, Sales Navigator account review, and a structured ICP workshop. We map your top-3 buyer personas to LinkedIn-native signals (job titles by region, group memberships, content engagement patterns) and define what a qualified meeting looks like. Output: a one-page playbook your sales team signs off on before sending starts.
Week 1-2: rewrite headline, About, Featured section, and banner with conversion copywriting. Configure Sales Navigator searches, saved leads, and CRM sync. If you do not have Sales Nav, we recommend the right tier (Core vs Advanced vs Advanced Plus) based on your account-based vs volume targeting mix.
Week 2: 20-40 personalised connection requests per day, paced under LinkedIn limits to protect account standing. Multi-touch sequences fire on accept. We monitor for limit warnings, soft restrictions, and security challenges in real time and pull back automatically if any account shows risk signals.
Ongoing: every reply is read by a human within 4 working hours. Qualified responses route directly to your calendar via Calendly or HubSpot. Objections, "not now" replies, and competitor-mentions are routed to nurture or re-engagement queues. Conversation logs sync to your CRM with full context for the rep who takes the meeting.
Every Friday: connection-accept rate, reply rate, meeting-booked rate by persona and message variant. Monthly: full review with positioning iterations, new ICP segments, and Sales Nav search refinements. Most clients see compounding lift in months 2-4 as we layer wins from earlier tests.
Every campaign runs inside LinkedIn's terms and regional privacy law. We have not had a permanent account restriction in four years of operation.
We do not use scraping tools, headless browsers, or fake-account farms. All activity runs through your own LinkedIn account with human-paced rate limits - typically 20-40 connection requests per day, never the 100/week soft cap that auto-throttles your reach. Senior client accounts have higher allowances; we tune per profile age and SSI score.
LinkedIn outreach to professionals in business contexts is generally defensible under Article 6(1)(f) (legitimate interests) when the message is relevant to the recipient's job. We document the legitimate interests assessment, honour opt-outs immediately, and never export connection data to external systems without explicit basis. Our messaging templates are reviewed quarterly against ICO guidance.
For US targets we follow CAN-SPAM rules on commercial intent disclosure. Canadian outreach respects CASL's consent framework with implied-consent defaults appropriate for B2B. UK targets get PECR-aware messaging. Australian targets follow Spam Act 2003 norms. Each market gets templates pre-approved by our compliance lead before sending starts.
We monitor every account daily for LinkedIn restrictions, security challenges, and warning emails. If your account hits a soft restriction, we pause sending, complete any verification flow with you, and adjust pacing before resuming. In four years we have not had a permanent account restriction on a client profile.
Same offer, three sets of copywriters. Buyers reject foreign-market language signals before they read the substance - we hire local writers per market.
Everything decision-makers ask before signing on for a LinkedIn outreach program.
Yes. All outreach runs through your own LinkedIn profile - we do not use shadow accounts or scraped infrastructure. We use enterprise-grade, LinkedIn-compliant automation that mimics human pacing and stays inside LinkedIn's published rate limits. You retain full control: you can pause, review, or revoke access at any time.
Typically 20-40 personalised requests per day, paced over working hours. LinkedIn's soft cap is around 100/week on most accounts, and exceeding it triggers reach throttling that hurts you for months. We stay well inside the cap so your account standing and SSI score keep improving - quality and reply rate matter more than raw volume.
LinkedIn accept and reply rates vary too widely by seniority, industry, and offer to publish a single headline number. We do not treat connection-accept rate as a pipeline metric. What we do publish: first qualified meetings typically land within 2-3 weeks of launch, and cold-email reply rates across our book sit in a 2-15% range depending on industry. Definitions live on /proof/. Anyone quoting a universal LinkedIn reply rate is selling a screenshot, not a method.
Yes - Sales Navigator is essential for the advanced filters we rely on (recent job change, headcount growth, technology, hiring signals, decision-maker function). If you do not have a subscription, we will recommend the right tier (Core, Advanced, or Advanced Plus) for your targeting mix. We can also work with your existing seats.
Yes - multi-channel sequencing is our default for enterprise programs. Email touches and LinkedIn touches are coordinated on the same prospect timeline so the prospect sees Growleady from multiple angles within the same 10-14 day window. Prospects who see you on both channels convert at 2-3x the rate of single-channel. We also run our full cold email service if you want both managed under one roof.
Positively. The four SSI pillars are: build brand, find right people, engage with insights, build relationships. Our program touches all four - profile rewrite (brand), Sales Navigator targeting (find), commenting on prospect content (engage), and conversational sequences (build). Most clients see SSI lift from the 30-50 range into 65-80 within 90 days.
Yes - when done correctly. Outreach to professionals about products relevant to their job role is defensible under Article 6(1)(f) (legitimate interests). We document the LIA (Legitimate Interests Assessment) for each campaign and honour opt-outs in 24 hours. We do not export connection data to external CRMs without consent, do not scrape, and do not enrich profiles with non-LinkedIn personal data without basis.
We monitor every account daily for restriction warnings, security challenges, and unusual-activity flags. If a restriction lands we pause that account immediately, complete LinkedIn's verification flow with you, then reduce pacing 30-50% before resuming. In four years operating across hundreds of senior accounts we have not had a permanent restriction on a client profile.
Most LinkedIn programs are live within 10-14 days of kickoff. Week 1: ICP workshop, profile audit, and Sales Navigator search build. Week 2: profile rewrite goes live, sequences are approved, sending starts at low volume. By week 3 we are at full pacing. First qualified meetings typically land in weeks 2-4 depending on industry sales cycle norms.
We work with B2B companies of all sizes, but our sweet spot is companies with $10k+ average contract values selling into mid-market or enterprise. Funded startups (Series A+) use us to compress GTM time without hiring SDRs. Mid-market and enterprise clients use us as a permanent extension of their pipeline team. We do not work with B2C or very-low-ACV B2B because LinkedIn economics do not pencil out.
LinkedIn outreach with Growleady starts at $1,500/month. Cold email is a separate program from $5,000/month (£4,000/month UK). Combining both uses the email floor. Scope - sender profiles, regions, languages - changes the final LinkedIn number, not an invented per-seat menu. Book a strategy call and we will scope the package against your ICP and volume.
By Industry
Decision-maker LinkedIn campaigns calibrated to the buyer psychology of your vertical.
Enterprise-Ready
Dedicated account teams, Sales Navigator Enterprise integration, and LinkedIn-compliant automation that protects senior profiles.
A named account manager + senior copywriter assigned to your program. Weekly strategy reviews, monthly executive readouts.
Human-paced connection requests and messaging. Built to respect LinkedIn's terms of service so your executives' accounts stay protected.
Integrated with Sales Navigator Enterprise, CRM sync, and advanced filters. Map buying committees, not just individual contacts.
Conversations, connection data, and reply intelligence flow directly into Salesforce, HubSpot, or Dynamics. Zero double-entry for your SDRs.
Social Selling Index tracking alongside standard pipeline metrics. Weekly dashboards finance and RevOps can sign off on.
UK, US, EU, APAC - region-specific messaging, timezone-aware outreach, and cultural adaptation handled by local-market copywriters.
Playbooks and research from the Growleady blog
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