Cold Email Case Study
    Aug 12, 20252 min read

    How Growleady Helped Craft Engage $1M+ Charter Clients Through Strategic Outbound

    Craft is a private aviation company serving high-net-worth individuals, corporate executives, and private equity leaders. Their charter services cater to clients with an average booking value of ~$1M, focusing on speed, privacy, and unmatched service.

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    Private jet lead generation

    Case Study: Craft – Private Aviation

    How Growleady Helped Craft Engage $1M+ Charter Clients Through Strategic Outbound

    The Client

    Craft is a private aviation company serving high-net-worth individuals, corporate executives, and private equity leaders. Their charter services cater to clients with an average booking value of ~$1M, focusing on speed, privacy, and unmatched service.

    The Challenge

    While Craft had a strong brand and exceptional service, they needed a predictable system to reach and engage the right audience, people already flying private or with the capacity to do so.
    Their internal team had limited time for outbound prospecting, and existing efforts weren’t consistently converting into qualified opportunities.

    The Solution

    Growleady designed and executed a multi-angle outbound strategy targeting:

    • Current private jet users for competitive switching opportunities.

    • Wealth managers with clients likely to charter flights.

    • Private equity executives traveling for dealmaking.

    • Strategic partnerships in luxury, corporate travel, and concierge sectors.

    Key execution steps included:

    • Hyper-targeted lead sourcing using financial, travel, and lifestyle signals.

    • Building a multi-domain cold email infrastructure to ensure 90%+ inbox placement.

    • Crafting highly personalized messaging for each audience segment.

    • Ongoing A/B testing to improve reply rates and booked calls.

    The Results

    • Significant increase in qualified charter opportunities within the first 90 days.

    • Strengthened sales pipeline with introductions from high-value strategic partners.

    • Sales process improvements from Growleady’s strategic guidance.

    • Positioned Craft as a trusted choice among high-net-worth and corporate clients.

    Client Testimonial

    "Growleady has been an incredible resource. Beyond the email campaigns, their strategic input has helped us tighten our sales process and close more high-value charters. We’ve seen a clear uptick in qualified opportunities and are confident this will keep compounding over time."
    — Ryan Sklenka, Craft

    Takeaway

    Even in ultra-competitive industries like private aviation, a well-executed outbound strategy can unlock high-value clients, new partnerships, and repeat business — without relying on inbound or paid ads.

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    Frequently Asked Questions

    Common questions about our process and results

    What was the budget required?▾

    Growleady cold email starts at $2,500/month (£2,000/month UK) for roughly 10,000 sends a month. LinkedIn outreach starts at $1,500 per managed profile per month. Combined programmes use the email floor. Cold calling, AI sales agent builds and infrastructure projects are quoted on a call.

    Can you do this for my industry?▾

    We run outbound for B2B teams. Email and LinkedIn are the default channels. Calling is added when the brief needs a phone. Book a call to see whether your market, buyer, and offer fit.

    What's included in your service?▾

    ICP, list, copy, mailbox setup, sending, reply handling, and a weekly report. Mailboxes warm for two to three weeks before live sending. LinkedIn and calling are added when they are in the brief. Calling is quoted with the engagement, at 20 to 40 dials per hour, with no published price.

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